microporous booth

Microporous Makes Impact at ABC Show

(Piney Flats, Tenn.)—Microporous, a global leader in flooded lead-acid battery separators, recently attended the Asian Battery Conference (ABC) show in Kuala Lumpur. This show was a critical part of the company’s focus on the Asian markets.

The 17th Annual ABC Show is one of the largest trade shows of its kind in Asia, focusing on new battery technologies and emerging industry trends. The show, held Sept. 19-22, 2017, hosted over 850 delegates from around the globe and presented 160 different vendor booths displaying new products and new technologies.

Arnie and a woman at convention

Microporous was a top-level “Platinum” sponsor for the show. This was important to the company as they continue to focus on their Asian customers and markets. The company unveiled an all-new show booth that was specifically designed for the show. The new booth gave attendees the opportunity to understand the broad capabilities of Microporous while meeting the company’s global team to discuss opportunities.

People at the convention

One topic of much discussion was the introduction of Microporous’ new DuroForce™ ULR product. DuroForce ULR is the newest addition to the Microporous line of separators for next-generation batteries. It provides the lowest electrical resistance in the industry while maintaining mechanical strength and durability. DuroForce ULR provides battery makers with a separator that gives the most efficient recharge, extended durability in partial state of charge (PSOC), more positive ribs for improved plate integrity, and unmatched cold crank characteristics.

The new product announcement, and the show at large, was a huge success for Microporous. The company is very encouraged with all the positive input they received from attendees, customers, and partners, and looks to 2018 to be another positive growth year.